The beauty world never ceases to amaze us with its consistent efforts to reinvent our regimens. There’s always something new to look forward to, and it only keeps getting better. Just this year alone, we swept through beauty trends like a hurricane. There was slugging, skinmalism, Hailey Bieber’s glazed skin, DIY dermaplaning, and skin fasting, to name a few. 

Today, we have taken it upon ourselves to shine the spotlight on our favourite beauty trends that we know will last. And it’s not only because we love these but because they actually work!

Clinical skincare

The COVID-19 pandemic took a lot from us, but it sure gave us a lot of time. Being locked down at home, we had all the time to reflect, refocus, and research. Emphasis on the latter because it turned us all into skincare gurus! Instead of only listening to what celebrities or influencers say, we are now more confident in researching every skincare ingredient. This includes finding out what it does for our skin, its benefits, and of course, the side effects. Cue clinical skincare, or skincare designed by our favourite doctors. Laborious research and effective ingredients can only mean one thing – we love these and will continue to use them in the years to come!

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Skincare meets culture

Over the years, we have seen a great buzz over seemingly new skincare habits and ingredients. Little did we know, it has been ingrained in other people’s cultures! Take bakuchiol, for example. People loved that it offered the same results as retinol sans irritation, going as far as labelling it ‘nature’s retinol.’ However, it is already part of Ayurveda and Chinese traditional medicine for centuries! Also on the list are gua sha, slugging, and glass skin, which have been all the rave lately. We have slowly incorporated these Asian cultural skincare practices into ours. (All thanks to YouTube and TikTok for introducing us to these!)

Holistic skincare

Holistic skincare focuses on nourishing and healing the skin with nutrients and natural ingredients. It’s also about other factors that affect your skin, such as the sun, pollution, and the toxic chemicals in makeup. A holistic approach will give you clear, fresh skin in a natural, healthy way. This involves maintaining a healthy lifestyle, avoiding habits that harm your skin, and meditating to relax your mind. 

Makeup and skincare in one

The cardinal rule of makeup is to treat your skin first. With skinmalism’s popularity soaring higher, the demand for multi-tasking beauty products does too. More people prefer makeup with skin-nourishing ingredients, such as hyaluronic acid – and our favourite – vitamin C. While SPF in makeup is still debatable, incorporating active ingredients boosts your skin while making you look great. You can see this with tinted moisturisers, sunscreens, serum-infused foundation, and hydrating primers.


The zero-waste movement is going steady lately, and we are so glad that the beauty industry is following suit! On average, the industry churns out 120 billion single-use products annually – and only a few are recyclable. So, it’s refreshing to see the conscious efforts skincare and cosmetics companies take to make up for it. We can also see this as a response to consumers’ demand for more eco-friendly packaging and manufacturing techniques. Prominent names in the beauty world have set their sustainability goals, starting by recycling plastic and packaging materials. They are also shifting the focus to refillable products, such as blushes, lipsticks, and foundation. Way to go!

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